Analyst firm Kantar claims that the release of the new Apple smartphone has helped Apple to strengthen its position in Europe, Australia and Japan. The share of iOS devices in the us market declined slightly.
Experts say that they are making their conclusions based on a short period of time. However, even these data are enough to understand – 11 iPhone helped Apple to strengthen its position in several regions.
For example, in France, Germany, Italy, Spain and the UK share, the average increased from 16.9 to 18.9%. In Australia, the growth is even more pronounced – from 35.5 to 39.6%. However, the heaviest smartphones helped Apple in Japan. In Japan Apple’s share of the company rose by 10.3%.
As for the “native” for the Apple market, according to Kantar, in the beginning of the third quarter, the share of iOS devices in the US declined by 2%. Approximately the same situation is observed in China.
Overall, however, experts believe that the release of iPhone 11, iPhone 11, iPhone Pro and 11 Pro Max went to the Apple very well.