The company will give subsidies to operators that reduce the price of phones.
This range of new smartphone is very popular, but experts note that the model makers had expected more success.
City Research has found that sales of XS Max are reduced, with the result that Apple has reduced the volume of laws for this model.
From 1 January to 31 March 2018 the volume of orders for the older model of the new line has reduced by almost 50%.
Analyst William young says that the company will have to reduce the forecast for total sales of smartphones from 50 to 45 million units for the current three months.
Earlier News.ru wrote that Apple plans to assemble its new smartphone models in India. The launch will occur in 2019. Foxconn intends to invest $356 million in the project. They are going to expand the plant in Tamil Nadu, where the contractor already produces phones Xiaomi. It is planned to create about 25 thousand jobs.
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