MOSCOW, 24 Sep — RIA Novosti. Apple said in its release about the completion of the purchase of the service music recognition Shazam and added that the service will soon be free of ads.

“Apple and Shazam have a long shared history. Shazam was one of the first apps available in the App Store, and has become a favorite app of all music fans around the world. With a shared love of music and innovation, we are excited to join our team, to give users even more options to open (new songs — ed.) and enjoying music” — are reported words of the Vice President of the company responsible for Apple Music, Susser Oliver (Oliver Schusser).

As promised Apple, soon the service will be free of advertising to users around the world.

At the beginning of September the transaction was approved by the European Commission.

As previously noted by the Wall Street Journal, Apple is trying to increase the number of subscribers to its music app, Apple Music. The service Shazam directs its users to listen to music in the Apple Music.

Shazam — an application that is used to identify musical compositions at the time of playback on mobile devices and computers. The app is triggered, provided that the background noise level is not too high. The headquarters project located in London. The company was founded in 1999.

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