Edition of the Wall Street Journal, citing sources familiar with the situation, reports that Apple has reduced the volume of orders for new smartphones. Cupertinos went to such a step due to the accumulated reserves, which were formed due to low demand for the iPhone Xs iPhone Xs iPhone Max and Xr.
The sources noted that most strongly reduced orders for the budget new – iPhone Xr. Apple decided to reduce orders for this smartphone almost a third. Orders for the iPhone Xs iPhone Xs Max “suffered” not so much. But the trend is not very encouraging. Amid such forecasts, Apple’s stock fell 5%.
Experts believe that one of the main reasons for the decline in the volume of orders for the iPhone sample 2018 low sales of new products in China. But his contribution made and other markets. In many cases, users don’t like the new pricing policy of Apple.
However, market experts believe that while there is no cause for concern. Today, in order to show good financial results Apple did not have to sell a huge number of their devices. This was made possible thanks to the increase in the average cost of the iPhone.