The reason for the great popularity of the Xiaomi Mi Band 3.
The Chinese company Xiaomi has become the world market leader for Wearables, ahead of Apple for the first time and its smart watch Apple Watch. According to the research company IDC, in the third quarter of 2018, wearable gadgets, Xiaomi was the most popular in the world, while the Apple Watch was on the second place.
Xiaomi has sold 6.9 million Wearables in the third quarter of 2018, which allowed the company to occupy 21.5% of the market. Compared to last year sales of Xiaomi gadgets has increased almost twice. Analysts attribute the success of the high sales of the fitness bracelet Xiaomi Mi Band 3 (detailed review), which became a hit in China, Russia, India and many European countries.
Apple in the third quarter of the year has shipped 4.2 million smart watches Apple Watch and won 13.1% of the market of wearable devices. While sales of the Apple Watch compared to last year increased by half. Experts IDC stressed that the latest Apple Watch Series 4 proved to be really popular among consumers.
The five leading manufacturers of wearable devices Fitbit fell to 10.9% of the total market share, Huawei — 5.9% and Samsung at 5.6%. In General, the Wearables market is growing rapidly — worldwide sales of gadgets increased by 21.7%.