“Is iPhone is no longer a luxury?” — certainly surprised many of those who were willing to take credit for the next new product from Apple. The New York Times insists: “as in life the poor have more gadgets, they disappear from the life of the rich.” Now is not the technology — a sign of wealth and power, the Suite becomes human communication: hence, for example, the enduring success of private schools, and all that can pass through a screen, such as an online lesson teacher or online consultation of the doctor, became cheaper.

The notion that the digital economy is still the economy for the poor, sounds like the least controversial. But it makes you wonder: are we too buried in their smartphones, even if a phone call is preferred to fill the message, and then constantly flinch from the notification with the answers. Now gadgets are a necessity. Says the managing partner of Inc magazine, entrepreneur Nikita Kim.

Nikita Kim, the managing partner of the Inc magazine “Any serious businessman irrespective of its capacity the conditional wakes up with a headache from the number of tasks and things that he would have to do, and goes to sleep with her. Therefore, from this point of view, the opportunity to save time, energy, and how to structure the conversation through the instant messengers, it is extremely important for a person with any level of functionalities. On the other hand, personally I’m a fan of the psychological school of business, and many senior people in the same way. Always based on Н2Н — human relationships. I can hardly imagine a way to convincingly market yourself on the messenger”.

The New York Times and causes quite a controversial research data, according to which children growing up at the screens of their gadgets are less successful in language tests and the ability to reason. The author quotes the expert opinion: “Children run to what you know — screens, and it’s like running in fast food.” Look at ourselves: it is easy to ask any question to Alice or to free moment flipping the tape Instagram. But have we gained? On the other hand, and win the challenge, which put digital technology, it is impossible. Says the first Deputy Chairman of the Board of Directors of alpha Bank Oleg Sysuyev.

Oleg Sysuev first Deputy Chairman of the Board of Directors of Alfa-Bank “Indeed, some families who struggle to limit kids. Move them in the direction of the communication with the book, but it’s really a struggle so unequal. Not accidentally, especially in Moscow, we see a popular intellectual game, it is forbidden to use even the Internet. It’s just this challenge that makes people still pay attention to the live communication, searching for some truth, but it’s all just answer the call. This answer may not win the challenge.”

The arguments The New York Times that the consumption of the new elite is a rejection of digital services in favor of offline, you can find a lot of counterarguments. Tesla, for example, just close the store for online sales. But it’s worth a sober look at the role of technology in our lives, says philosopher, associate Professor at Higher school of Economics Kirill Martynov.

Kirill Martynov associate Professor Higher school of Economics “There are some things that occur rapidly and change quickly depending on some of the historical context, particularly with regard to the so-called new technologies of computer, Internet and all digital communications. Because they, of course, not new in nature. By inertia we treat them as something definitely progressive, new and good, forgetting that the context can change. And I think that the article in The New York Times, it is, of course, a few sobering importance for us. I think that the correct here is the story of digital poverty is a story about the fact that services in General are in the process of dehumanization. In the sense that there is nothing human remains, and in the literal sense — that there simply disappear people.”

Those who can afford it, and now prefer personal trainers and teachers in online courses. But it seems that the future trend is to get rid of gadgets and away from social media? 92-year-old British Queen Elizabeth II, for example, only a couple of weeks ago I published my first post in Instagram.

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