In the retail network of JSC “Rostelecom” (“Rostelecom-Retail systems”, subsidiary of JSC “Rostelecom”) has summed up the results of sales of mobile devices in the 800 shops in 2018. The most popular smartphone among customers of JSC “Rostelecom” were brands Samsung, Apple, and Honor.
In 2018, the retail operator has started to cooperate with the largest manufacturers in the telephony: Samsung, Huawei Honor, Xiaomi, Alcatel, Nokia, Asus, and accessories: JBL, Deppa, Sony, Kingston, Sennheiser, Canyon, SanDisk and others.
The share of sales of Samsung smartphones accounted for 27.5%, second place Apple to 15.4%, the third Honor with a share of 12.7%. Towards 2017, revenue from mobile phones increased by 15 times.
In the 4th quarter of 2018, Black Friday and new year’s sale customers of JSC “Rostelecom” bought smartphones Honor 9 Lite with a share of 15%, Huawei Prime Y5 — 10%, and Xiaomi Redmi 5 — 9%.
“We have a balanced range and focus on the mid-price segment in the salons of communication “Rostelecom” is, as commodities prices, and models high segment. We plan to continue to work on increasing the average check due to a more dense cooperation with A— and B-brands of smartphones in 2019,” commented Denis Ilyin, General Director of “Rostelecom-Retail systems.
Thanks to the cooperation with the largest banks of Russia in the salons of communication “Rostelecom” has started the sale of goods in installments, and the loan, giving buyers the opportunity to buy new gadgets without serious loading on the family budget.
In addition to purchases in the salons can be connected to the mobile services of “Rostelecom”. The company offers convenient tariff line, in which every subscriber will find the best tariff plan to suit your style of communication and budget.
Read more •••