Headphones are insane demand!
In the first seven months of 2018 in Russia has sold more than 80 thousand AirPods wireless headphones. Russians spent on innovative headset Apple more than a billion rubles. And this is assuming that the price of AirPods remains at the level of two years ago.
In 2018, the Russians finally appreciated the AirPods. Russian retailers have recorded an eight-fold increase of the popularity of headphone compared to the previous year. Due to this, Apple was at the top of the list of most successful manufacturers of headphones, with a market share of 20.9%.
The reason for the popularity of the AirPods is their unsurpassed ease of use. Headphones can be connected to any Apple device without the need for any configuration. AirPods in automatic mode, start or stop music playback, depending on, put on headphones or not. For this really handy feature is a special chip W1 and a cluster of sensors.
In addition, AirPods offer the highest battery life, which is multiplied thanks to the charging case. Note that the last time Apple’s competitors began producing similar headphones. Apple at this time is preparing to release 2 AirPods.