The fashionable device Apple iPhone now do not.
Chain stores Cstore, which is an authorized Apple retailer in Russia, has shared statistics of sales of devices of the American company for 2018. From published statistics it became known that the smart watch Apple Watch was the most trendy Apple device from the Russians. Sales of “smart” watches Apple for the year grew by 70%.
Sales of Apple Watch in Russia in 2018 has risen by 70% in volume and 92% by value. Similar impressive growth in wireless AirPods headphones. The number of headphones sold increased by 64% compared with the 2017 year.
The main reason for the rapidly increasing popularity of portable Apple devices in Russia is called launching various lucrative offers on the purchase of gadgets. In Cstore emphasized that the greatest demand among buyers enjoy the possibility of registration of interest-free installment purchase of the devices.
In 2018, the Russians began to spend more money to buy Apple devices. Average check in the online store Cstore increased by 24% and was up 62 520 rubles.
Earlier it became known that iPhone sales in Russia in 2018 increased by 15%, despite the price increase on Apple equipment.