The most popular products of the year in search of “Yandex” became smartphones — though as-that to struggle for the interest of the Russian audience could only updated Lada Granta. Weapons, military equipment, computers and other gadgets to the top ten is not reached. Leader category was the smartphone Huawei Honor 10, behind Apple iPhone iPhone XS and XR. Slightly less people were interested in the device Huawei P20 Pro, even less people were looking for information about the Xiaomi Redmi Note and Huawei Honor 5 Lite 9.
After them in the list located a new Samsung Galaxy S9, and after him — restyled Lada Granta. Then again there are smartphones: P20 Huawei Lite, Huawei Honor 8X and finally, the Samsung Galaxy A6. Less frequently than smartphones, the Russians were interested in computer games — the most popular was a Far Cry 5, then there is Red Dead Redemption 2, after — PlayerUnknown”s Battlegrounds, Kingdom Come: Deliverance, Detroit: Become Human, Shadow of the Tomb Raider, Fallout 76, Assassin’s Creed Odyssey, Fortnite and the Sea of Thieves.
A marked interest in the cause and those games that have not yet entered the market, but was announced — for example, the new part of The Elder Scrolls and S. T. A. L. K. E. R., although of the ten, they still did not get. To find themes, typical for the year, “Yandex” is the ratings are not in the total number of queries, and the largest wave of interest — a massive increase in the number of requests, the value of which consists of two components.
The first is the number of queries on the wording that previously was not used. The second is the difference between the current and last year’s number of requests in the language that was used before, but has greatly advanced in popularity. To find and combine into one wave all the queries on the same topic, uses a special algorithm that focuses on search results: if, in response to several different queries are given the same references, most likely they belong to the same topic.
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