Apple wants to boost sales.

Apple has reorganized the marketing Department to focus on the sales of the iPhone, reports Bloomberg. The company hired to promote the iPhone more experienced employees who are focused on increasing sales of smartphones. Experts do not exclude that the updated team of marketers will require the company to lower prices on the latest iPhone XS, Max XS iPhone and iPhone XR.

On the reorganization Apple said anonymous trusted source Bloomberg in the company. According to him, Apple for the first time in a long time, decided on the increase of the marketing team responsible for sales of the iPhone. This is additional confirmation that the new flagships of Apple are sold below the company’s expectations.

Apple’s marketers are working in different directions to increase iPhone sales. It is assumed that after updating the team and took Apple’s recent decision to offer customers a significantly better deal on the trade-in program. In addition, more aggressive marketing was the iPhone price drops XR in Japan, where the situation is more available for the new Apple smartphone has been the most deplorable.

What are the next steps taken by Apple to increase iPhone sales is unknown. Source Bloomberg does not exclude the possibility of new price cuts on the iPhone XS iPhone XS iPhone Max XR more regions.

Source: Bloomberg.


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