In the framework of his visit to Japan Tim cook visited the company Seiko Advance. For almost the last 70 years, it creates paint for different surfaces. And that is what the company is preparing the coating for the iPhone.
In his microblog head of the Apple company wrote:
Seiko Advance is an excellent example of our invaluable suppliers here in Japan. Thanks to their skill and attention to detail, gorgeous color iPhone 11 Pro really come to life!
Seiko Advance is a great example of our invaluable suppliers here in Japan. Thanks to their craftsmanship and attention to detail, the gorgeous colors of iPhone 11 Pro really come to life! pic.twitter.com/PFEuXo7Fy0
— Tim Cook (@tim_cook) December 10, 2019
Recall that this year cupertinos expanded the palette of available colors, releasing iPhone in green. Moreover, there was a preference not a bright shade, and Vice versa – for iPhone iPhone 11 Pro and 11 Pro Max Apple has opted for a discreet darker shade. However, this solution users really liked. Many consider a new coloring of one of the most successful.
It is no secret that Apple is actively cooperating with a large number of companies around the world. And in some cases cupertinos prefer relatively small firms. As long as they meet the requirements of Apple.